Hi Sketcher! My name is Chou-Tac,
I’m from France. And you?

- Meet Chou-Tac Chung: Product Designer & Sketching Mentor
- From Childhood Sketches to Global Design
- Lost in Track
- How I Reignited My Passion for Drawing at 23
- When I Enrolled My Design School – Starting from Zero
- I Joined my Dream Company!
- Traveled around the World! USA – JAPAN – CHINA – SINGAPORE!
- DREAM BIG, ACHIEVE BIG
- It's about Persistence and Dream
- LEARN THE BASICS EASY – STEP-BY-STEP
- Are you ready for the transformation too?
- Draw anytime, anywhere, anything! Be silly and creative!
- Learn how to observe in 3D to REALLY learn how to draw
- Featured In & Collaborations
- INTERVIEWS WITH DESIGN EXPERTS
- MEET MY STUDENTS AROUND THE WORLD (SKETCH LIKE THE PROS)
- Student Success Stories
- CONCLUSION
Meet Chou-Tac Chung: Product Designer & Sketching Mentor
As a Product Designer,
I had the chance to study and work around the world!
And I could use my drawing skills as international language to communicate my ideas with other designers such as in Germany, Japan or China!
If you too, love drawing your ideas from imagination, I am here to help you.
I remember how tough it was beginning to believe in myself.
I always loved Product Design Sketching, Footwear design, Concept art and plenty other art and design expression!
Through The Design Sketchbook, I’m on a mission to help aspiring designers level up their sketching skills and chase their dreams in industrial design with confidence and enthusiasm!
From Childhood Sketches to Global Design

Like many of you, I’ve always had a passion for drawing.
I loved sketching daily at school, at home, and with friends during the school break. We were inspired by the world of animated cartoons (Dragon Ball Z, Super Mario Bros, The Ninja Turtles, The Simpsons, Disney…). That fueled my interest for visual story telling.
I collected the Panini stickers, recorded the cartoons on TV, pressed pause, and drew.
Lost in Track
As I grew older, I found myself drifting away from my artistic roots.
I stopped drawing for years and turned to “naturally”, focus my studies on the classics of Business and Information technology. If you succeed to work in one of these fields, you would have succeeded your life! (Becoming a doctor, lawyer, engineer, was also in the list of success path of life.)
I was in the: “Study well, get a good job” mindset.
Technically, there was nothing wrong about my plan.
Except myself.

In class, my mind was elsewhere.
Above are some doodles I made during my marketing class. Nothing much… but I guess inside my brain, a little creative and shy version of me tried to tell me something:
“HEY! HO! You love drawing! What are you doing here every day sleepy in class?”
How I Reignited My Passion for Drawing at 23
It wasn’t until I hit 23 and were graduated of 2 degrees “in my pocket”, that I realized something was missing.
If I kept going that path, I would regret it soon or later.
I realized that I didn’t want to sell a finished product made by someone else; I wanted to create my own instead!
It was then that I decided to learn about design and acquire strong sketching skills to communicate my ideas visually.
YES! I PRESSED THE “BUTON RESET” to follow my heart and pursue a career in Industrial Design.
But life has a funny way of taking unexpected turns.
When I Enrolled My Design School – Starting from Zero
Let me tell you, it wasn’t an easy decision, but it was the best one I’ve ever made. I dove headfirst into the world of product design sketching, determined to turn my childhood passion into a fulfilling career.
I enrolled a Design school in Paris!
I had no clue how to draw. I could copy ok, but creating something from my own imagination was nearly impossible each time!

Of course I felt some doubts along the way,
but remember to recenter yourself at what really matters to YOU:
- Follow your creative instincts, even if it means changing course
- Practice sketching daily – it’s a universal language in design
- Don’t be afraid to put yourself out there and create your own opportunities
- Learn from artists, designers who INSPIRE YOU. (Not only the ones in trend at the moment)
- Remember that your unique perspective is valuable. That way, you will create your ow drawing style.

I kept studying with high ambition to be part of the top 10% of my school.
I get inspired from artists that I felt impressed and worked hard so one day, I could reach their level!

I have built my portfolio and kept growing without procrastinating. And that’s how opportunities came.
That’s what I believe is the Law of attraction.
I Joined my Dream Company!

You know what? It worked!
At first, I went to accomplish all kind of internships I love from Product design packaging to Footwear. I was even hired before I was graduated (Airness MK in Paris)!
During the recruitment I was proposed to quit my design school to work full time. I refused so I could finish my master’s degree in Product Design I obtained with honours! And I was still hired btw – I spend a few hours per week for school.

Traveled around the World! USA – JAPAN – CHINA – SINGAPORE!
My journey has taken me across the globe, from the fashion-forward streets of FIDM Los Angeles and Hollywood to the innovative design studio in Japan. I’ve had the incredible opportunity to work on everything from avant-garde concept cars at Daihatsu (TOYOTA) in Japan to cutting-edge sneakers at Adidas Performance in Germany.

Each experience has taught me something new and reinforced my belief in the power of visual communication.
One of the most exciting aspects of this career is how universal design sketching skills are.
They’re like a passport that can open doors all around the world.
Since I love travelling, I would merge my envy to discover the world with my passion for design.


DREAM BIG, ACHIEVE BIG
Whether you’re dreaming up the next big tech product or reimagining everyday objects, your ability to communicate visually can take you places you never imagined.


When you allocate your talent, your creativity to provide value to the world, the universe knows “how to reward you with that feeling of gratitude and fulfillment”. It may sound a bit silly, but studies proved that people feel the happiest when they help others.
And you know what?
That is the essence of becoming a Product designer.
It’s about Persistence and Dream
But here’s the thing: success in this field isn’t just about raw talent. It’s about persistence, continuous learning, and a willingness to push your boundaries. I remember spending countless hours perfecting my product and shoe design techniques while juggling my studies.

If you want change in your life, you can’t do the same things as before.
You gotta spend time to draw a lot more often and create your new creative routine!
Drawing will be part of your daily life.
So always keep a ballpoint pen in your pocket!
And draw wherever you can even doodle on napkins, Starbucks coffee cups, receipts… any blank surface you can imagine!

It wasn’t always easy, but that dedication paid off when I landed a job designing shoes worn by thousands of women across the globe working at Charles & Keith in Singapore and within factories in China (* Partly owned by French luxury Louis Vuitton Moet Hennessy (LVMH)).
Now, I want to help you unlock your potential too. That’s why I created this blog and my online courses. Whether you’re just starting out or looking to level up your skills, I’m here to guide you every step of the way.

LEARN THE BASICS EASY – STEP-BY-STEP
From mastering 2-point perspective to creating stunning product renderings, we’ll explore it all together.
Remember, every great designer started as a beginner. The key is to keep practicing, stay curious, and never stop learning. Why not start by checking out my Designer Starter Kit?
It’s packed with tips and techniques to help you kickstart your design journey.

Learn perspective step-by-step and soon you will start drawing anything from imagination!
- Products
- Street
- People
- Animals
- Concept art…
Everything is linked through the fundamental of Design sketching!
It is so much fun, that you will become an unstoppable sketcher!

Are you ready for the transformation too?
So, are you ready to turn your passion for sketching into a thriving career?
Let’s embark on this exciting adventure together!
Whether you’re dreaming of designing the next iconic smartphone or revolutionizing the world of fashion, the skills you’ll learn here will set you on the path to success.

My Sketching desk with my Wacom Cintiq 22 with Ergotron arm
Draw anytime, anywhere, anything! Be silly and creative!
Drawing daily becomes your lifestyle. Your moment of entertainment, or calm and meditation.
It is while sitting in some café, scribbling in a sketchbook,
or on the back of a receipt that my best ideas begin.

Do not overthink. Enjoy sketching and improvise!
Having fun is the best way to learn faster and keep going with motivation!

Learn how to observe in 3D to REALLY learn how to draw
I’ve been traveling for nearly the last seven years with my portfolio under my arm like a second passport.
I was even invited to become the host of a TV documentary about creating a Travel Sketchbook!
At my design school, every Thursday afternoon, we used to go out in Paris somewhere new each time. We sit, observe and draw for 4 hours. I loved it!
Start this habit to learn how to observe things in 3 dimensions, monuments, buildings, temples, food, people accessories… around you. Go out and explore! Do not only get inspired from Google image or Instagram!



If the artistic methods I’ve acquired aid me in my life and in my career,
I believe that they can also help you to learn, and help you with your projects.
Don’t forget to explore the blog for daily drawing tutorials and articles.
And if you’re ready to take your skills to the next level, check out my Industrial Design Sketching online course.
Together, we’ll unlock your creative potential and bring your design ideas to life!

Remember, every sketch is a step forward.
So grab your pencil, fire up your imagination, and let’s start creating the future, one drawing at a time.
I can’t wait to see what you’ll design!
Happy Sketching!
Cheers,
Chou-Tac
Featured In & Collaborations
Martijn Van de Wiel
Martijn Van de Wiel, Instructor at TuDelft, Netherlands


INTERVIEWS WITH DESIGN EXPERTS
David Salow
David Salow, Art Center College of Design PASADENA

Michael DiTullo
Michael DiTullo, Product designer

Dwayne Vance
Dwayne Vance, Toy Designer

Edward Eyth
Edward Eyth, Concept artist, designer, sculptor, instructor at Art Center College of Design


Daniel Bailey
Daniel Bailey, Footwear designer / Conceptkicks.com

Noah Sussman
Noah Sussman, Sport Designer – Adidas
And many more amazing interviews from professional designers here
MEET MY STUDENTS AROUND THE WORLD (SKETCH LIKE THE PROS)
Let me know your email below and I will send it to you!
We will also keep in touch on the daily drawing tutorials and articles for you to keep making progress with the Design Sketchbook blog and like hundreds of other students join my Industrial Design Sketching online course!
Taipei, TAIWAN

Madrid, SPAIN


London, UK

SINGAPORE

Student Success Stories
Discover my Design sketching student’s testimonial here.
Such as Jeff Armstead, or Martin Goulet among my hundreds of students.

CONCLUSION
As I reflect on my journey, from sketching the TMNT, Teenage Mutant Ninja Turtles characters during school breaks to sharing my passion with all of you, I can’t help but feel grateful for the path that led me here.

To you, my dear reader and fellow design enthusiast, I want to emphasize several key points that have shaped my career:
- Follow your creative path: Don’t be afraid to change direction, even if it means pivoting from your initial studies. I took that leap at 23, I graduated at 27and it made all the difference. You are never too old to start.
- Develop your new drawing habit: This is your superpower for communicating ideas effectively. Make sketching a part of your daily life and let it inspire you.
- Acquire and grow your design sketching skills with confidence: If you can’t draw today, never feel guilty or lower. It’s just nobody taught you before how to learn step-by-step.
- Use design as your passport: Sketching has allowed me to work and learn across the globe, opening doors I never imagined possible.
- Create opportunities: Hard work and preparation are key. Keep that pencil moving and be ready for the chances that come your way.
- Build a community: Through The Design Sketchbook, I hope to pass on what I’ve learned and help you on your own design journey. Let’s support each other and push the boundaries of design together.

Remember, your creative spark is a gift.
Nurture it, and let your sketches shape the world around us. Whether you’re just starting out or looking to refine your skills, every line you draw is a step forward.
Thank you for being part of this incredible journey.
Here’s to the countless sketches yet to come!
Dream big, sketch often, and never stop creating.
Cheers,
Chou-Tac



Hi chan. My name is Vinícius Arduino, from Brazil.
I’m a worldskills competitor, do you know? is the biggest professional education competition in the world!
I was national runner-up in Construction in Masonry and I am currently representing my state in the area of industrial design. I’m getting ready for tryouts to compete against the best in the world!
I loved your page and its contents, I would like to know when you will release some of your courses, because I can’t access the link above.
Hi Vinicius, thank you for sharing about Worldskills.
https://worldskills.org/skills/id/557/ I saw their section about Industrial design, and have so many more fascinating fields covered. That is inspiring. 🙂
I do not know much about Worldskills, and I think it could interest many more people. Would you be ok if I send you some questions, we could publish your responses on the blog?
About the course, I haven’t set a date yet.
Which link do you refer to?
Chou-Tac
Hi there,
This is Summer from the XP-Pen team, I am reaching out for a cooperation chance.
Please allow me to introduce a little bit. XP-PEN is one of the top drawing tablet brands, with more than 15 years of history.
Here is the link to our website: https://www.xp-pen.com/
Knowing you are focusing on art here, we would like to invite you to have a try our news tablet like the Artist 22nd Gen
or the Deco Fun that’s been released recently, we believe the performance won’t let you down.
If you have any other creative ideas about the cooperation, feel free to let me know.
Any response would be highly appreciated, thanks.
Hi Summer,
Oops sorry for the late reply!
Do you mind sending me an email at choutac@thedesignsketchbook.com?
We could discuss it further.
I am a Wacom user.
However, I would be happy to discover your new tablets!
Your products looks a lot fun and colorful 🙂
See you!
Chou-Tac
Hi Chou
Great page, congrats. Im an industrial designer from Brazil and design curator online since 2009. I added your page to my Design Sketching page, I hope it is help to share the word.
Kind regards, good luck!
My name is Herman I’m for Washington, DC. The reason why im learning how to s ketch (again) because I love to draw ever since I was a kid and I lost my drawing Mojo as I got older(43). I’m trying to get that back.
How do you draw a handle for a cup? I’ve seen someone do it by dividing it into small consecutive boxes, but when I try it myself, the results is no good. Please help.
HI Chou-tac
Is your course appropriate for interior designer? I need to learn how to draw rooms and internal finishes and furniture.
tnx
Paul
Hi Chou-Tac,
In regards with the ‘Sketch like the pros’, the self-study which you are offering, I have few questions. How can i reach you via email? or a Skype chat? My email is sharathcumar@gmail.com … Looking forward for your reply, as am looking to buy the self-study.
Hello Sharath,
I have just replied you on your email. 🙂
Looking for exchange association
Hello ,
Will you open course again(Sketch Like Pros) or how can I buy Sketch like the Pros 2017? I am Industrial design student but I have problems with sketch.
Hello Orkhon,
I am thinking about it actually as there will be students that will be back to school. 🙂
I may reopen in the coming weeks !
Let’s keep in touch about it, so I can give you the confirmation an all details on this.
If you have any question, let me know. Ok ?
See you !
Cheers,
Chou-Tac
Hey Chou-Tac,
I was just wondering when is your next course sign up date? I don’t want to miss it.
Thanks
Hello Felix,
I am glad to say that I am considering to reopen it in the coming weeks ! 😀
Cheers,
Chou-Tac
PS: Oops I missed your message. I saw you published it a while ago. Feel free to send me an email at choutac@thedesignsketchbook.com if you have any question.
Hi Chou, I am a Graphic Design student and I wish to improve upon my sketching. I only recently stumbled upon your website, and I am trying to download your free guide, but I am not receiving the email. Also, when would be your next beginners class for which I could enrol? Thank you 🙂
Hello Neelam,
Sorry for the late response. Did you received the guides ?
Let me know, so I can send them to you manually. 🙂
Cheers,
Chou-Tac
Hii chou tac.. i like your blog. and iam very enjoy with that..
greeting from indonesia 🙂
Chou ,
Please send the book
Would greatly appreciate it thank you .
Philip
Hi Chou, thanks for the hint you gave me with the 4 lessons books, great. I would like to keep going with your lesson, there’s a way to get/buy others chapters of your guide? Thanks a lot
Hello Matteo,
How are you doing ?
There is no more chapter for the Designer Starter Kit guides. Maybe yes in future? I will think about it 🙂
Currently, I have opened the registration to my Premium Class Membership. It’s a Private group where you receive new courses and design sketching projects monthly.
To progress faster and keep up your motivation, you post your sketches in the group – so you’ll receive feedbacks from myself and the other students as well.
There is different levels in the group, from beginner to senior, so it offers great interaction between members where all can learn from each other. 😀 It’s a place where students care each other and learn with fun and confidence.
Is it something that may interest you ?
If yes, let me know and I will send you the registration form. 🙂
Cheers,
Chou-Tac
PS: All new members with beginner level start with a beginner Pack !
Mate, You’re insights to sketching are an inspiration, thanks a million.
User insights are a very important part of the design process, can you walk us through your though process when banging out ideation sketches.
Hey Chris,
Well noted about the process with ideation sketches. I will think about it. Till that day, this article may interest you. It’s about the main phase of creativity of a design project.
https://www.thedesignsketchbook.com/tip-120-how-to-present-a-project-to-your-design-company/
Cheers,
Chou-Tac